The Time Is Now!
The holidays are here! Thanksgiving is right around the corner. Christmas is approaching fast. This is a great time of year to market your business because a lot of people are looking at doing some last-minute updates to their home, or whatever they need to do to prepare for holiday guests. This is the time that you want to make sure you’re upselling some of the services you offer.
Your Past Customers Need To Use You Again
For instance, say you’re a plumber, and you repaired someone’s toilet or sink in the summertime. Now it’s a great time of year to send email campaigns to your customer list talking about tankless water heaters. If you’re a lawn care company and you mowed many lawns over the summer, now is a great time to run campaigns for putting up Christmas lights or leaf removal. Or if you do outdoor patios, this is a great time of year to let people know about those services.
Your Customers Will Have a Sense of Urgency
This is a timely thing because it makes your audience remember that they have guests coming in, so they want to make sure that the house is perfect before people arrive. Plus, you’re re-targeting people who you’ve already worked with, and they already know you and like you, and trust your company.
If you need any help with this, this is all we do. We do email marketing for local contractors and local businesses. So go ahead and click the link below, and we’ll help you set up a strategy for the end of the year to make sure that you are capturing some of that revenue that would be otherwise lost by not touching your list.
Have a Happy Thanksgiving!