How to Get More Reviews on Google
If you own a home repair business, for instance, if you’re a plumber or roofer, etc., it’s imperative that you have a lot of Google reviews. Think about it—if someone is on the fence between using your company or someone else’s company, those reviews are often the tiebreaker. If your company has 25 really outstanding reviews and the other company has 3 reviews, the choice will be obvious—you. Not only that but the more positive reviews you have the better your website will rank in search engines as well. (And there are several other factors here that I’m not going to go into right now, but the reviews do help with your SEO.) When your ranking is high on the search engines, that basically means more people can find you on Google.
I’m going to give you 3 quick tips on easy ways you can obtain more Google reviews from your customers.
1. Ask!
Just ask your customers to leave you reviews. I know this sounds trivial, but you’d be surprised how few businesses actually ask their customers to leave them a review. Train your technicians, and everyone else in your company, to ask for a review as soon as they’ve finished the service or done the big reveal. This is the perfect time to ask for a review because that’s when they’re the happiest!
You can send them a link to your Google review page (and that’s something I can help you out with if you don’t know how to do it). Or, you can have your rep type it in on the spot. Either way, encourage them to leave you a review. Most of the time when you ask your customers to leave you a review, they will. Sometimes you might have to ask a couple of times, but if they’re really happy with their service then they’ll be happy to write you a great review.
2. Include a link.
Include a review link at the bottom of your invoices or receipts. Make it as easy as possible for your customers to leave you a review! If you do everything electronically (and I recommend that you do), when you send them a QuickBooks receipt or invoice you can include a link and ask your customers to use it for feedback and to tell you how you did. Not everyone is going to click on that link and leave you a review, but if you service thousands of clients over the course of a year and only 100 of those customers fill out the review, that’s 100 reviews! It’s definitely worth including that link in your invoices.
3. Use a dedicated review company.
Many companies have an automated process for helping you get reviews. One service I like in particular is called eEndorsements. They have a really good system of getting customers to review their services by sending multiple emails (but not at all in an obnoxious or off-putting way). Just know that there are whole companies whose business is designed around helping you to get reviews.
All of these avenues will work for you. This is something I can personally vouch for, because when people Google Market With Mario they see all my Google and Facebook reviews. That gives them a warm and fuzzy feeling, and they know that this is not my first rodeo, that I’ve served several clients and have gotten great results from them.
So go out and get those Google reviews! If you need help, or if this is just something you don’t have time to do or don’t want to do, just click the button below. I’d love to sit down with you and learn more about your business!